The sizzle behind the strip

Wednesday, November 28, 2007
By Wolfy

What is the point of TBS? What is TBS? and Who reads TBS? Well, let’s use some cool web 2.0 tools to figure that out.

Answers:
1) Isn’t it obvious?
2) See answer to ? 1.
3) Here is where I have something to say.

Using Google ANALytics to Read The Bacon Strip

BeerGoggles
Google Analytics tracks this data for us via a wordpress plugin that adds the tracking code to each page.
• 2,596 visits from only 920 Absolute Unique Visitors since I started tracking it in October.
• 5,936 total page views.
• Of those visits: 1,678 are returning visitors and 921 are new.
• Most visitors are from the US, but we have hits in Chile (thanks Pyro!), Brazil, Spain, France, Morocco, Finland, Sweden, Germany, Japan (Angry Bee), India, Indonesia, New Zealand and more.
• We have visits from every US State EXCEPT: West Virginia, Mississippi, S. Dakota and Vermont. Most are from CA and NV.
• Most use Internet Explorer on Windows, Second is Firefox on Windows.
• Traffic comes mostly from referring sites and the big ones are the old wordpress.com blog, iamindisposed.com, dhreno.com, Drunk Cyclist, Bloglines, Stable at Speed, Nevada Girl’s World, and Google search.
Bounce rate is 56% so we do an ok job of holding interest and encouraging those visitors, who stay an average of 3:15, to read more than one page.
• Mexican’s love Bacon more than any other country, devouring 6 pages per visit! This is truly the blog of opportunity for our brothers to the south!!!! To our Mexican readers I’d like to say, “Amantes queridos del tocino de México. La tira de tocino del equipo hace una oferta le agradable, la fraternidad y muchos días grueling largos de la diversión seguidos por la cerveza fría y la carne caliente. Viva la PUERCA!!!!”

Visitor Loyalty to Bacon

Here’s where it get’s interesting:
• 35% visit once and never come back.
• 33.37% visit between 9 and 100 times.
• The rest is somewhere in between…

SO, since 1,261 of the total visits came from Reno, Nevada, there are a lot of people in Reno who visit a lot and some people in the rest of the world who are mildly to tangentially interested in what we do.

In short, this is a local blog about, by, for, among and towards local friends and acquaintances that other people all around the world may or may not find interesting. My hope is that other people WILL find it interesting and choose to interact and make TBS inclusive, interactive and more interesting.

Good adventure and good content come from new ideas, stories and perspectives. In a Web 2.0, New Media, Social Marketing world this is how passion is spread. Kind of like butter on a crispy English muffin right next to a pile of crispy bacon… (did that sound dirty?) (yes, I did stick those words in just for searchbaiting.)

TBS is run on open sourced WordPress software, with the Redoable Theme by Dean Robinson, modified by me, hosted on my DreamHost account with a domain registered by me. Japhy Rider and I have access to the Google Analytics, but if any TBSer wants to see it I can add you on. LMK.

We have 14 contributors and want to have and hear more voices from the Team.

Any other questions? Please post a comment or use the contact form.

-M

6 Responses to “The sizzle behind the strip”

  1. Nooner

    I guess I best get on the keyboard again eh, and tell some stories, share some good times, or just lie.
    Not being injured has allowed me to do a couple of good rides/epics… short epics. Is that even possible, short epics!?
    Anyway, desperately riding bikes again to get in shape for this wonderful knee dropin season we’re havin. Right WOX?
    Making some dirt-jib turns at Alpine tomorrow, just to re-intro the muscle memory.

    #697
  2. you might need to put some tape on those beer gog’s

    #698
  3. Anyone want to night ride tonight? I got my light charging @ home and I picked up a pair of shoe covers tiday @ the Pearl Izumi outlet in SLT…

    -M

    #699
  4. there’s a new plugin I installed that let’s you view the google reports through the dashboard here. Just log in to the Admin page and select the reports tab.

    -M

    #700
  5. [...] The sizzle behind the strip at The Bacon Strip – People always asked me what TBS was. I still don’t know, but I understand the audience a little better now… [...]

    #701
  6. Johhny Law

    Interesting – because that is the same thing I found out last Saturday.

    #702

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